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Grace Loves Lace Unveils San Diego Showroom

When Australian wedding brand Grace Loves Lace started scoping out locations for a new Southern California showroom, they literally went to the chapel to find an answer in San Diego, converting a retired church in Cortez Hill into their eighth showroom.

“Grace Loves Lace gowns are made on the Gold Coast, Australia, so the coastal lifestyle is at the heart of our brand. Our Los Angeles showroom was our first international showroom and we were so humbled by the way Southern California responded to us. San Diego shares many similarities with our own hometown (both famous surf cities), and when we found this heritage space, we knew it would be perfect for us,” says Megan Ziems, founder and creative director. “We’ve fallen in love with this breathtaking space and can’t wait to be a part of the San Diego community.”

Step through Spanish Colonial doors off of Sixth Avenue and it’s like entering a temple to simplistic bridal fashion—and a no-frills environment to underscore it. The décor is minimal, with merely three plush couches atop dark-as-night timber floors. The natural light dances off of the stained-glass windows onto the white-washed walls for an otherworldly effect.

Under the grand archways are changing rooms on the right, and racks on racks of Grace Loves Lace garb catering to the California brides on the left. Think silky silhouettes, comfortable fabrics, deep necklines, boho details, and, yes, lots of lace (all the trimmings that led the brand to at one time have the world’s most pinned wedding dress!).

Among the designs is Grace Loves Lace’s latest La Bamba collection, festooned in new adornments like pearls, nude lining, and eyelash lace trim aplenty (scroll through a sneak peek below). Peruse with a complimentary warm rose tea or bubbly, then show off your favorites to a few of your closest friends in tow.

What are you waiting for? Go on to the chapel, because you’re gonna get married!

Grace Loves Lace
1620 Sixth Avenue, Downtown
graceloveslace.com

The La Bamba Collection

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